Best Marketing Podcasts to Listen to Globally for Small Businesses

If you are running a small or medium sized business, chances are you do not have endless hours to read marketing guides or hire a full-time strategist. That is where podcasts come in. They are easy to digest, practical, and often packed with advice you can apply straight away.

The good news is you do not need deep technical knowledge to get value from the right marketing podcasts. The best ones combine real stories, practical strategies, and clear explanations that make sense for business owners at any stage.

Here are some of the best marketing podcasts to listen to globally.

1. Marketing Made Simple (US)

From the StoryBrand team in Nashville, Tennessee, this podcast focuses on clear, actionable advice without the jargon. Each episode breaks down a marketing concept into steps that any business can understand and apply. It launched in 2021 and has over 150 episodes, so there is plenty of content to work through without being overwhelming.

2. Online Marketing Made Easy with Amy Porterfield (US)

Based in California, Amy Porterfield has been podcasting since 2013. With more than 600 episodes, she has built one of the most trusted libraries of small business marketing advice. Amy is known for turning complex online marketing strategies into simple, step by step actions. She covers topics like email marketing, social media, and content creation in a way that feels practical and approachable.

3. Marketing School with Neil Patel and Eric Siu (US/Global)

This daily podcast began in 2016 and now has well over 2,000 short episodes. Both hosts are US based but speak to a global audience, covering topics from SEO to paid ads. Each episode is only about 10 minutes long, which makes it ideal for busy business owners who want quick wins without too much detail.

4. Call to Action (Canada)

Produced by Unbounce in Vancouver, this podcast focuses on digital marketing strategies that drive results. While the show is no longer publishing new episodes, its archive is full of useful stories and case studies. It is especially good for understanding how marketing works in practice rather than just in theory.

5. The GaryVee Audio Experience (US)

Gary Vaynerchuk, based in New York, started his podcast in 2014 and has released thousands of episodes since. The mix includes keynote speeches, interviews, and short motivational clips. His style is direct and packed with energy, making it a good choice if you want motivation alongside marketing strategy.

6. Everyone Hates Marketers (Europe)

Hosted by Louis Grenier, originally from France and now Europe based, this podcast started in 2017. It has more than 250 episodes focused on practical, no nonsense marketing without the fluff. It is especially good for small businesses that want to focus on sustainable, honest strategies instead of gimmicks.

7. Social Media Marketing Podcast by Social Media Examiner (US)

This podcast has been running since 2012 with over 700 weekly episodes. It is a Verve & Metric favourite and one we have been listening to for years. It has always been reliable and is usually one of the first to break social media news. If you want to stay ahead of changes on Facebook, Instagram, LinkedIn, or TikTok, this is the place to go. It is easy to listen to and digest, even if you are not a marketing pro. Their website is also a great way to catch summaries of podcast insights, so bookmark it if you want quick reference guides.

8. Perpetual Traffic (US/Global)

Hosted by US based marketers and running since 2015, this podcast has published more than 500 episodes. It focuses on paid advertising and traffic generation but keeps the content simple enough for non experts to follow. With real examples and case studies, it is a great choice for small businesses that want to learn how to use Facebook and Google Ads effectively.

Final Thoughts

Marketing does not have to feel complicated or out of reach. The right podcast can act like your on the go marketing mentor, giving you the knowledge and confidence to make better decisions for your business.

Start with one or two from this list, listen during your commute or downtime, and apply one tip at a time. Over time, you will build the confidence and skills to take your marketing further without feeling overwhelmed.

At Verve & Metric, we believe in making marketing practical and accessible. These podcasts do exactly that. They strip away the jargon and give you ideas you can use straight away.